Elite Hotel Frost sets a new benchmark for guest satisfaction
Since opening its doors in the summer of 2025, Elite Hotel Frost in Kiruna has delivered guest satisfaction results that stand out in the Nordic hospitality market. From the very start, the hotel has maintained NPS scores above 70 and is currently reaching an impressive NPS of 81.54. For a newly opened hotel, this level is not just strong — it is exceptional.
Exceptional results from day one
Opening a new hotel is one of the most demanding phases in hospitality. Teams must establish processes, routines, and a service culture at high speed, often while the hotel operates at full pace. Elite Hotel Frost has mastered this challenge early and turned guest feedback into a clear competitive advantage.
The hotel has sustained an NPS above 70 over time, which the industry widely considers world-class performance. With a score above 80, Elite Hotel Frost now ranks among the very top hotels for guest satisfaction.
Strong leadership and a committed on-site team
Outstanding results never happen by chance. They come from clear leadership, engaged teams, and a sharp focus on the guest experience in every interaction.
Silvester Mujkic and the entire on-site team in Kiruna deserve special recognition. They have built a strong service culture from the ground up. By listening closely to guests and acting quickly on feedback, the team has driven continuous improvement across the hotel.
Turning guest insight into action
Elite Hotel Frost actively uses Loopon to collect and work with guest feedback throughout the guest journey. Real-time insights help the team understand what matters most to guests and respond without delay.
This structured approach has translated insight into concrete improvements. As a result, the hotel has strengthened guest loyalty, increased satisfaction, and built a strong online reputation.
A strong example for the industry
Elite Hotel Frost shows what hotels can achieve when they embed guest feedback into daily operations from day one. For Loopon, it is both inspiring and motivating to support teams that treat guest experience as a strategic priority.
We are proud to collaborate with Elite Hotels and to support the journey at Elite Hotel Frost in Kiruna. Congratulations to the entire team on outstanding results — and on setting a new standard for newly opened hotels.