In hospitality today, your online reputation is one of the most influential factors in a guest’s booking decision. Research shows that over 80% of travelers read online reviews before making a reservation, and nearly 90% say that a hotel’s response to reviews impacts their perception of the property.
So, how can hotels and restaurants take control of their online reputation, maximize guest satisfaction, and stay ahead of the competition? The answer lies in proactive reputation management and smart benchmarking tools—and that’s exactly where Loopon comes in.
Why reputation matters
Online reviews are no longer just a reflection of past guest experiences; they shape your future bookings. Studies indicate that:
- Hotels with higher review scores can charge up to 11% more per room without losing demand.
- A single negative review can deter up to 22% of potential customers from booking.
- Positive reviews boost visibility on booking platforms and encourage direct bookings.
By actively managing and responding to guest feedback, hotels can turn reviews into a powerful tool for growth.
How Loopon helps you take control
Loopon streamlines your reputation management with:
- All-in-One Review Collection: Automatically gather guest feedback from surveys, OTAs, and social media in a single dashboard.
- AI-Powered Response Suggestions: Save time with smart, personalized replies.
- Sentiment Analysis & Trends: Identify key areas for improvement and capitalize on your strengths.
How to improve your Online Reputation with Loopon
Reputation management shouldn’t be time-consuming or complicated. With Loopon, you can:
- Automate Review Collection – Say goodbye to scattered feedback. Loopon pulls in guest comments from multiple sources, making it easy to track and analyze.
- Respond Faster and Smarter – Use AI-assisted response suggestions to reply professionally and efficiently.
- Turn Insights into Action – Assign feedback to the right teams, ensuring continuous improvement.
The best part?
It all happens in one platform, eliminating the need to switch between multiple review sites.
Benchmarking: How do you compare to the competition?
Guest satisfaction doesn’t exist in a vacuum—it’s shaped by industry standards and competitors. That’s why having a solid benchmarking strategy is key to maintaining a strong reputation.
With Loopon’s benchmarking tools, you can:
- Compare your reputation score against competitors in your city, region, or country.
- Track performance trends and see how your ratings evolve over time.
- Set up custom compsets for a more tailored analysis of your competitive landscape.
Knowing where you stand helps you make data-driven improvements that keep you ahead of the game.
Take control of your Online Reputation today
Your online reputation is one of your most valuable assets.
By monitoring guest feedback, responding effectively, and benchmarking against competitors, you can build a stronger brand and attract more bookings.
Ready to see Loopon in action?
Book a demo today and discover how our platform makes reputation management effortless!